ICC to livestream 541 games across three World Cup qualifiers

3 months ago 4

The livestreaming deal will enable fans to watch all qualifying matches to three World Cups: Men's T20 World C...Read More

DUBAI: A total of 541 matches across qualifiers for three upcoming World Cups will be broadcast globally following a live streaming deal between the

International Cricket Council

[ICC] and

IMG

, the game's governing body announced on Thursday.
The livestreaming deal, which is up until April 2023, will enable fans to watch all qualifying matches to three World Cups: Men's T20 World Cup 2022, men's World Cup 2023 and women's T20 World Cup 2023.
"We are delighted to be partnering with IMG to deliver more

cricket

to more fans than ever before,"

ICC

Chief Executive, Manu Sawhney, said in a release.
"This is a significant step forward for our sport and increases the size of our platform globally, which supports our long-term ambitions for greater sustainability for all of our members," he added.
The Apex body said, "Of the 541 matches that will be broadcast, 145 are women's matches and 80 Associate Members will see fixtures from 41 qualifier events being produced and distributed, with more than 50 of those members enjoying global coverage at an ICC event for the first time ever."
The coverage will capture performance of new teams, including Hungary, Romania and Serbia, who are competing for the first time in the men's T20 World Cup qualification and Finland playing host to an ICC event for the very first time.
"In the Women's T20 World Cup 2023 pathway, eight teams -- Bhutan, Botswana, Cameroon, France, Malawi, Myanmar, Philippines and Turkey -- will be making their debuts in international ICC Women's events," the ICC said.

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